Denim for swimwear might not sound like such a bright idea, but it makes perfect sense for Khloe Kardashian’s brand, Good American. After all, the company started with jeans.
And a denim bikini is exactly what the label has come up with, which the 38-year-old reality star and businesswoman flaunted in a recent post on Good American’s Instagram. Don’t worry, though, it’s actually constructed from the usual swimwear fabrics, nylon, and elastane, but printed to look like jeans. Clever, right?
Scroll to see the denim look and other pieces from the label that you can shop.